BNI Sunrise · Branding Seat · BNI Michigan
I build the acquisition systems BNI members wish their marketing person would install.
Training Systems first. Then the engine. Then the world.
How to refer Jeff
Send the right owner to the right door.
Not every owner is a fit. Here is exactly who to send, what to say, and what happens next.
The copy box
You know a local owner who is tired of renting marketing and still not getting booked appointments? Jeff installs Training Systems first — so the team can close and follow up — then builds the acquisition engine around that. Start them at bnigold.com/pain.
Who to send
A local owner tired of renting marketing and still not getting booked appointments — who will actually train their people.
What happens next
They hit the pain diagnostic, pick their leak, and land on a Training System or a 10-minute call. Clean next step.
Not a good referral
- • Logo-only tire kickers
- • Ads-only shoppers who won't train the team
- • Anyone who wants a campaign, not a system
We start with a Training System. If they only want ads, they are not the fit yet.
Category translation
Branding here is not logos.
The official seat is Branding. Branding here is the system that makes a local business trusted before the handshake: train the team, train the market, capture the referral, convert the appointment.
Train the team
So your people can run the conversation and close — not improvise.
Train the market
So buyers trust you before the handshake, not after the pitch.
Capture the referral
So a good introduction becomes a tracked, warmed, booked conversation.
Convert the appointment
So the calendar fills with shows, not no-shows and silence.
Chapter facts
BNI Sunrise Business Network · BNI Michigan
Active member. Branding seat. Open to 1-2-1s this week.
Why the branding seat produces
Most branding seats hand out logos. This one installs the system that makes referrals convert — for you, and for the members who refer you.
- • Training Systems as the default first offer
- • Referral Gold for the chapter's follow-up gap
- • Open 1-2-1s to map your contact sphere
Snapshot
The full member profile.
Official BNI Michigan member card recreation + video walkthrough
Pure Flow Group — what we sell and in what order
The 1-2-1 fuel — who Jeff is off the seat
Goals, accomplishments, networks, skills
Best referrals and who Jeff wants to meet
The 6 leaks that kill local growth
Trained teams, booked appointments, owned systems
60-second weekly presentation
I'm Jeff Vicars, branding seat, Pure Flow Group. If you know an owner who is still renting trainers and agencies and wondering why the appointments didn't stick — don't send them a campaign. Send them to bnigold.com/pain. We start with a Training System so their people can run the conversation. That's the first step to massive growth. Then we train the market. I have open 1-2-1s this week.
Train the team first. Then train the market.
That is the first step to massive growth. Start with a Training System — or book 10 minutes.